editorialIt wouldn't be the Villa
without at least one crisis before the first month of the season was out. The biggest
surprise about John Gregory's reign is that it's taken so long for the first rift between
him and Our Leader. But it's here now.
It was all nicely packaged in time for the Shareholders
Forum and AGM, which enabled messages of mutual comfort and support to be issued. As
you'll have read elsewhere, what was most significant about the event was what wasn't
said. It's obvious that Doug & John have had a major falling out. That in itself is no
big deal; every manager falls out with Ellis sooner or later. The important thing is
whether or not this friction hardens John's resolve to succeed or merely poisons the
atmosphere at the club.
And as for the football..... Up the top of the league and
winning more than we lose. Should be cause for boundless optimism and celebration. 'Fraid
not. And the reason is that I don't for a minute think that anybody really expects this
team to carry on like it.
The first month of the season has started off in much the
same way as the last three years. There's three clubs at the top with another five or six
behind them. Villa are, again, in the second group and don't show much inclination to
leave it. The framework is in place, but the final touches still need to be completed.
Even worse, the football is as mundane/negative/predictable/boring as it could get without
actually turning into Sheffield Wednesday.
I could cope with the results; I don't expect the Villa to
win every match (well I do, but I know it won't happen). Unfortunately, I can see a season
of grinding out results stretching in front of us. The team are difficult to beat, which
is fair enough. Trouble is, avoiding defeat seems to be the first, second and third
priority. Winning isn't enough anymore, you've got to do it and look good. There's so much
football on television now that if the choice is between watching the Champions League or
shelling out £20 + to watch ninety minutes of tedium at the Villa, a lot of people will
switch the telly on. Give me a whole season of 1-0 wins and at the end of it the
Premiership trophy being paraded at the Council House and I'll be happy. But I'm not a
typical football supporter any more.
Clubs are reaping what they've sewn. They sold out to the
dubious benefits of the Murdoch empire, corporate entertainment and hype and are now
finding that a new generation of supporters see football as a television programme rather
than a live event. Even if they do turn up, they want to see Premiership football and
excitement rather than Aston Villa winning at all costs.
Which leads us onto the crowds. Reducing prices is a novel
experiment and one for which the club should be applauded. Don't complain about season
ticket holders losing out, I'm sure you'd rather see a full seat at £18 than an empty one
at full price.
If that doesn't work, how about twelve rounds barefist
between Iron John Gregory and the former boys club champion of the Wirral? That's one I'd
willing pay to see.
|