Chris Heck - President of Business Operations

[dave.woodhall]

Private Eye is £2.99 per issue over the counter. A subscription is £45 for 26 issues. Boxing News is £4.25 and £29.99 for 13. Villa’s prices are Heckonomics in action. Again.

[Hookeysmith]

And Razzle is £5.99 per wank Month 

[Dogtanian]

I was thinking that each programme would have the same set of stickers in so you can make sure you get the full set.

I don't have a problem with the price. The people who go to every game and buy a programme will still do so, the subscriptions aren't for them. They're for people who for whatever reason are happy to pay for the convenience of having them delivered.

The club won't be making any more money from this than they will if they sold the same amount of programmes themselves at the ground. Once you factor in the handling and picking and shipping of this, £3 or so a unit isn't surprising.

Private Eye is going to be a completely different kettle of fish, it will be significantly lighter for a start, has a circulation of over 200k, and will be distributed by a company specialising in shipping magazines that benefits from tremendous economies of scale that just won't exist for football programmes.

[Chap]

And Razzle is £5.99 per wank Month 

Is Razzle still going?. Just asking for a friend!

[Clampy]

I do believe Adrian Mole kept Big and Bouncy under his pillow.

[Tuscans]

https://x.com/chrisheck76/status/1819051595696410789

[eamonn]

I do believe Adrian Mole kept Big and Bouncy under his pillow.

And Brain-Box Henderson ran out of ruler when measuring his thing.

[Tuscans]

[Toronto Villa]

That’s pretty cool. We are long way from where we want to be and need to be. But every little bit of brand exposure helps. What will absolutely propel us is another excellent season. US and Asian audiences love the PL and CL and that’s where need to perform.

This is a good look at it

https://x.com/lmechegaray/status/1819057704729538867?s=46

[Exeter 77]

I do believe Adrian Mole kept Big and Bouncy under his pillow.

Under his mattress with the red phone bill.

[Hookeysmith]

The far east should be our next target. Just look at the following spurs have in South Korea just because of Son.
We need to take the top performers from Kobe in Japan and really market it

[PeterWithe]

In the reports of last nights game, when talking about the sparse crowd, they said we were the 12th most popular PL side in the states. Surely that’s the start of it.

[ChicagoLion]

In the reports of last nights game, when talking about the sparse crowd, they said we were the 12th most popular PL side in the states. Surely that’s the start of it.

I reckon in Chicago we are 4th.

[Dante Lavelli]

In the reports of last nights game, when talking about the sparse crowd, they said we were the 12th most popular PL side in the states. Surely that’s the start of it.

12thn is pretty poor, especially when Guzan was an integral part of the squad for years.  Have other clubs extensively toured (like we are starting to do now) or did our nadir in the championship years coincide with soccer becoming popular?

It makes sense to target this market ahead of others (Asia for example) when we heck and Wes with established connections they can harvest.

[Mister E]

The far east should be our next target. Just look at the following spurs have in South Korea just because of Son.
We need to take the top performers from Kobe in Japan and really market it

I remember back in the 1990's suggesting we purchase Nakata, the Japanese footballer, not only because he was quite good but also for his marketing value.
I don't think Doug quite saw it...